We build founder-led sales engines for funded health-innovation companies. Hands-on operators who have sold, deployed, and raised. We do the work so you can focus on product and capital.
The bar is concrete: revenue, conversion, and evidence. Health innovation makes each one slower to earn.
Founders are expected to deliver $3M to $5M in sales before investors will close a round.
Complex buyers, clinical evidence, and lengthy hospital sales cycles stretch every quarter.
What made you successful at building a product will not make you successful in sales.
Runway is finite. The path forward has to be executed at breakneck speed.
Already built, tested, and connected. Installed in your company and run with you.
GTM strategy, marketing plan, and budget created in the first 60 days. Informed by your team, your market, and your raise.
Business model optimization, product-market-fit sprints, discovery scripts, qualification for health buyers, pricing and packaging templates.
CRM, deal-review cadence, demo environment, and a security and compliance checklist that survives hospital procurement.
Evidence for adoption. Evidence roadmap, pilot design, outcome measures, and reference harvesting.
Access to our network of providers, payors, and key opinion leaders. Warm paths into the rooms where deals happen.
Average time just to recruit a sales leader.
Average length of a hospital sales cycle.
Average runway for a seed-stage company in health innovation.
The partners' combined operating record across health-innovation companies they have built, sold for, and financed.
Capital raised across the partners' ventures, including Series A rounds.
Operating in health innovation: start-ups, commercialization, finance, and R&D.
CBO and CFO operating roles held inside venture-backed companies.
Enterprise go-to-market run across hospital executives, health systems, and distributors.
Devices, diagnostics, digital health, and AI. From first pilots to repeatable revenue between zero and $20M.
Teams that need commercial proof points, a defensible narrative, and a data room that closes the round.
Proven products from abroad that need a credible, connected path into US and Canadian health systems.